Advertising

dgs typically uses advertising for three reasons: building brand image and awareness, positioning features and benefits of products and services, and launching new products.

• Media planning & buying – blending statistical & intuitive analysis for print and online ad buys
• Concept and development of print advertisements – based on the creative strategy, campaign concept and the specs of the media buy
• Concept and development of online advertisements – based on the creative strategy, campaign concept and the specs of the media buy