Taking Public Relations Efforts To The Next Level: Lesson Learned

by Chuck Bates During the course of the last year, dgs Marketing Engineers has recognized the evolving role general business media can play for business-to-business companies. As a result, we have been working to take client Public Relations to the next level. This...

dgs Marketing Engineers Turns 25

by Marc Diebold, President & CEO I’m proud to say that today is dgs Marketing Engineers’ official 25th anniversary. Looking back to that day in 1986, when we finally incorporated after 6 months of planning, I think about how much has changed and it just blows my...

Working Effectively with Industry Trade Press

By Jim May With going on eight years of experience in working public relations with industry trade press, I’ve picked up quite a few lessons that have helped me be effective in the profession. Here are a handful of those I consider most important. Be Yourself A PR...
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